There is no time to waste. There is no value in pursuing ‘nice to have’ communication programs. Climbing the leadership ladder requires communication built on a foundation of knowing where you are, a clear view of where you need to go, and a focus on what it takes to get there.

Brainerd experts in research, analysis, message development and proprietary strategic communication programs devise and execute the need-to-have programs that create industry and executive leadership – and give Boards and management teams the respect, esteem and flexibility they need to achieve their most crucial objectives.

Personalities continue to play a central role in shaping reputation and perceptions. Our focus on executive leadership is a cornerstone in building exceptionally powerful campaigns.

Employees can impact all points in the persuasion chain – positive sentiment can accelerate success; negative sentiment can prevent it. Engaging employees through a focused and efficient internal communication program creates crucial support for key initiatives.

Brainerd’s Corporate Positioning toolkit includes:

• Reputation Audits
• Establishing Vision and Voice
• Strategic Positioning and Messaging Workshops
• Category Leadership Programs
• Executive Transition Programs
• CEO Vision/Strategy Tours
• Speakers Bureau
• Speech Writing

Brainerd’s Executive Services include:

• The First 12 Months for New CEO’s
• The COO => CEO Transition
• Media and Presentation Training
• Board Presentations

Employee Engagement Products are:

• Positioning and Messaging Modifications
• Employee Communication Collateral
• Intranet Development